The majority of shoppers today make more than half of their purchases online. More than 80 percent of consumers search online when making a purchase decision. Statistics like this illustrate the importance of investing in online advertising. If your goal is to reach out to customers online, you’re likely to want to maximize your ROI as much as possible, especially if you want to stay within your available budget. Here’s what you can do to reach this goal.
Know Your Target Audience
Before you decide where to place your efforts with your online advertising, you need to positively know who you are targeting. Dive into your customer demographics to look at things like age, sex, geographic location, and preferred purchases based on past buying behaviors. Read more from this blog. http://bit.ly/2sibgOl