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What Is Bounce Rate?: An Advertising Agency in Miami Defines the Term and Gives You Three Ways to Decrease It

At our advertising agency in Miami, we clarify confusing terms to increase your understanding of digital advertising terminology. One term that causes confusion is: bounce rate. What is a bounce rate? A bounce rate is the percentage of single interaction visits to a website. Now, that we explained the bounce rate, where do I find… Continue reading What Is Bounce Rate?: An Advertising Agency in Miami Defines the Term and Gives You Three Ways to Decrease It

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What Is Content Marketing?: An Advertising Agency Explains The Concept

In recent years, the term content marketing has been mentioned throughout advertising circles. With many definitions, confusion rises about what content marketing really is. As an advertising agency in Miami, we end all the confusion and explain content marketing. Content marketing is the process of developing and sharing relevant, valuable, and engaging content to a… Continue reading What Is Content Marketing?: An Advertising Agency Explains The Concept

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An Ad Agency Discusses the Best Marketing Trends of 2017

While a business can achieve success through marketing, the marketplace is an ever-changing environment, so your marketing strategies must continually adapt to current trends. Businesses race to update their marketing strategy, but this does not mean your business should immediately jump on every trend that presents itself. Not all trends are suitable for your business.… Continue reading An Ad Agency Discusses the Best Marketing Trends of 2017

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Step Up Your Marketing Game with the Help of Ad Agencies

Are you feeling like your business has reached stagnancy? Or are you simply looking for a new customer base? These two scenarios can be fixed with a new marketing strategy. If you are feeling lightheaded just by hearing the word “marketing,” don’t worry! Work together with an ad agency to help you figure out what type… Continue reading Step Up Your Marketing Game with the Help of Ad Agencies

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Rebranding with the Help of Advertising Agencies May Save Your Business

At some point in their business lives, people will see rebranding as a viable option. The reason for this decision varies. Perhaps your company is going through a merger or an acquisition, or perhaps your business is going international or changing markets. Whatever the purpose may be, rebranding can elevate you to a new level of… Continue reading Rebranding with the Help of Advertising Agencies May Save Your Business

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Professional Advertising Agency Talks About the Effects of Social Media Campaigns on Your Business

A business’ biggest concern in digital marketing is whether their contents reach the target audience. If you build a website but do not market it properly, people will not get to view what you have to offer and will not be familiar with you or your products and services. Fortunately, this problem can be remedied… Continue reading Professional Advertising Agency Talks About the Effects of Social Media Campaigns on Your Business

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4 Ways to Get a Better ROI from Online Advertising Efforts with Help from Miami Advertising Agencies

  The majority of shoppers today make more than half of their purchases online. More than 80 percent of consumers search online when making a purchase decision. Statistics like this illustrate the importance of investing in online advertising. If your goal is to reach out to customers online, you’re likely to want to maximize your… Continue reading 4 Ways to Get a Better ROI from Online Advertising Efforts with Help from Miami Advertising Agencies